ROH – Roots of Hair. •
ROH – Roots of Hair. • ROH – Roots of Hair. •In the world of ROH, a ‘good hair day’ gets an upgrade to a ‘great scalp day’, because ROH understands where the real story begins: right at the root.
The universal scalp & hair care range from ROH focuses on nourishing, protecting and restoring your scalp’s microbiome. With products deeply rooted in hair science, ROH delivers your happiest, healthiest hair ever.
ROH is solution-focused, science-backed and totally obsessed with using the most effective ingredients in the ROH Elixir.
ROH - Roots of Hair

The ROH Elixir
At ROH, everything revolves around science and effectiveness. The core product, the ROH Elixir, is scientifically formulated with postbiotic technology and amino acids, designed to transform the scalp and hair roots from the very first application.
The formulas also contain advanced ingredients such as functional peptides, fermented technologies for microbiome management, and green caviar to deliver antioxidants and soothing benefits.
This integrated approach ensures powerful results from the foundation: the root, the scalp, the hair.
Benefits of the ROH Elixir
Restoring the scalp microbiome
The ROH Elixir is formulated with postbiotic technology to support the natural microbiome of the scalp. This helps restore balance, reduce irritation and create a healthy foundation for strong hair growth.
- Supports the scalp’s natural microbiome
- Helps reduce redness, flaking and sensitivity
- Strengthens the skin’s barrier function
Strengthening from the root
Amino acids and targeted active ingredients penetrate deep into the hair root. This strengthens the hair fibre from within and optimises the environment for natural hair growth.
- Strengthens hair from the root
- Supports a healthy hair-growth environment
- Suitable for fine, damaged and coloured hair
Instant soothing comfort for the scalp
The Elixir formula is developed to instantly soothe the scalp. Ideal for itchiness, tightness or discomfort caused by styling products, heat or external factors.
- Soothes a sensitive or stressed scalp
- Provides a fresh, comfortable feeling
- Can be used as a targeted treatment
Seamless in your daily hair routine
ROH Elixir is designed as the foundation of (almost) all ROH products and integrates easily into your existing haircare routine. Use it regularly for long-lasting visible results.
- Fits into any scalp & hair care routine
- Can be layered with other ROH products
- Suitable for daily use or as a treatment course


Frequently Asked Questions about ROH & Scalp Care
ROH focuses on the scalp — not just the hair
Instead of caring only for the lengths and ends, ROH focuses on the scalp and the microbiome. By restoring and protecting the scalp, you create the foundation for healthier, stronger and fuller hair from the root.
- Focus on scalp health and the microbiome
- Works from the hair root rather than only on the surface
- Science-backed formulas with targeted active ingredients
Supporting hair growth through a healthy scalp
ROH is not a medical anti-hair-loss product, but it does support the conditions needed for healthy hair growth. By balancing the microbiome and strengthening the hair roots, ROH can help with thinning hair caused by scalp stress or an imbalanced scalp condition.
- Strengthens the hair roots with amino acids and active ingredients
- Helps create a healthy hair-growth environment
- Ideal as support for thinning or fragile hair
Developed with scalp comfort as a priority
ROH formulas are designed to soothe and support the scalp. Thanks to postbiotic technology and carefully selected active ingredients, the products help reduce redness, itchiness and tight, dry or irritated scalp conditions.
- Suitable for sensitive or easily irritated scalps
- Helps reduce discomfort, itchiness and dryness
- Supports the skin’s natural protective barrier
Designed for all hair types, with a scalp-first approach
ROH is suitable for all hair types: fine, thick, curly, straight, coloured or chemically treated hair. Because the products focus on the scalp, they are especially ideal for anyone experiencing sensitivity, dryness, flaking or loss of volume and resilience.
- Suitable for all hair & scalp types
- Especially effective for dryness, flaking or sensitivity
- Compatible with coloured and treated hair
A scalp-first routine for daily use
Use ROH as the foundation of your scalp & hair care routine. Start by cleansing the scalp, then apply a product containing the ROH Elixir directly to the scalp, and follow through into the lengths. By using ROH consistently, you build a stable microbiome and achieve long-term healthier hair.
- Start with a gentle scalp cleanse
- Apply a ROH product with Elixir directly to the scalp
- Use regularly for optimal and long-lasting results
